Cold plunges

Tubs, barrels, and chillers for daily ice baths — the recovery habit he will not shut up about, for good reason.

The tub that started the wave

Home ice baths, daily protocol

$5,000–$7,000

Upright, small footprint

Apartments, simple ice protocol

$1,000–$2,000

The coldest commercial tub

Serious cold, outdoor installs

$10,000+

Indoor-friendly chiller tub

Home gyms, contrast setups

$4,000–$8,000

Start with a bag of ice

First-month experiments

$150–$400

Skip the ice run

DIY tubs, daily use

$800–$2,500